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About Anua

Anua is a South Korean skincare brand known for its minimalist, natural, and skin-friendly approach. The brand focuses on providing effective solutions for various skin concerns, with an emphasis on soothing and hydrating products that are suitable for sensitive skin. Anua strives for simplicity and sustainability in skincare. The products are vegan, cruelty-free, and contain mostly natural ingredients. The brand avoids unnecessary additives and focuses on the essence of each ingredient to achieve maximum effectiveness. Popular ingredients include: Heartleaf (known for its anti-inflammatory and soothing properties, ideal for sensitive and acne-prone skin), Niacinamide (helps reduce hyperpigmentation and strengthen the skin barrier). Tranexamic acid (Effective against dark spots and post-acne scars) Rice extract (rich in antioxidants and vitamins, contributes to a clear and even complexion)

  • Sensitive Skin

    Mild formulas, suitable for the most sensitive skin.

  • Korean Expertise

    Powerful routines, smart ingredients, visible results.

  • Exclusively selected

    Carefully selected, only the best products,

  • Budget Proof

    Your favorite items that fit your budget.